Hand sketched black and white floral, digitally printed onto super soft EcoVero- Derived from certified renewable wood sources using an eco-responsible production process making it better for the planet.

The Kalmia tiered maxi is for days when you just want it easy, the mono hand sketched floral will compliment and accessory. Elasticated waist and cuffs for maximum comfort so you can focus on being the best you.


– Maxi Length – Button front – Elasticated cuff – Length 137cm –


Our model is 5’9.5″/177cm and wears a size 8



HIDE THE LABEL was born in London when siblings Shereen and Ryan Barrett realized that there needed to be shift in thinking about the way that we design, the materials we select, and their impact on the environment. The philosophy was simple. To create effortless silhouettes that fit well and can be worn by every woman, every season for every occasion. It’s not about the label you are wearing or how current the style is. It’s about consciously designed, quality made, timeless styles that incorporate vivid prints and sustainable materials to give you a wardrobe that has longevity and ‘wearability’.

Kalmia Maxi Dress - EcoVero

Kalmia Maxi Dress


    Mon - Fri : 10 am - 5 pm

    Saturday : 10 - 4 pm
    ​Sunday: Paddleboarding

    94 High Street, Ingatestone, Essex, CM4 0BA United Kingdom



    © 2020 La Pomme Ltd, UK

    • Tumblr
    • Instagram
    • Facebook
    • LinkedIn
    • Twitter